The eSports organization was selected to help design new merchandise for the NFL Draft
Today is the first day of the NFL Draft, and the league has decided to bring a new product line in to compensate for the particular scenario in which this activity is taking place due to the coronavirus pandemic. A new partnership between NFL and one global eSports and entertainment organization, FaZe Clan, has been created to bring a new merchandise collection, exclusively for this year’s draft. This clothing line comes with a limited edition and it is going to be released today.
Just like the other major sports leagues and other industries, the NFL has had to adjust to the current situation that the coronavirus pandemic has brought. This effort comes after last week’s launch of the NFL’s first-ever “Draft-A-thon,” which intends to raise funds to help the people who have been most impacted by this pandemic. This 2020 NFL virtual Draft will be streamed live on the NFL’s social and digital platforms, including coverage on broadcast networks.
This new collection was inspired by the virtual draft and football arcade games from the ’90s decade – which are the games that the FaZe Clan gamers grew up playing. It includes a hoodie and a short-sleeve tee, and both will feature “Virtual Draft 2020” across the center. This is the first time that there is a collaboration between the major football league and an esports organization. The items will be up for sale on
FaZe Clan is one of the most renowned eSports organizations in the world, with multiple teams competing in the most popular games. Call of Duty, Counter-Strike: Global Offensive and Fortnite Battle Royale are the most successful ones for the organization.