Over 918,000 players have been tracked on The Hendon Mob since January 1, 2008, and two of them have over one million unique hits on the database — Daniel Negreanu and Phil Ivey, unsurprisingly.
The rest of the top ten is popularity race with a mix of young and old, and the top money makers share space with the game's rising stars and one very popular Japanese poker vlogger.
The list tracks unique hits for each player, and it's a tough one to crack. Popular commentary Nick Schulman, for instance, is the 100th most-clicked player — just a few notches below 97th most-popular Allen Kessler.
Other controversial figures drive a lot of clicks, like Maurice Hawkins in 63rd and Martin Kabrhel in 56th, while WSOP Main Event winners Joe McKeehen and Chris Moneymaker slot in at 44th and 45th, respectively.
The top of the list is another world, however, where the best players and the biggest numbers drive the most traffic. Let's dig in on the top ten...
Top 10 most popular players on The Hendon Mob
Traffic numbers as of 9/7/2025.
1st: Daniel Negreanu (Canada)
- Career earnings: $56,924,695
- Total clicks: 1,654,794
Number seven on the all-time money list and a clear leader in the popularity contest, Daniel Negreanu's profile on The Hendon Mob has driven more traffic than anyone else by the hundreds of thousands. It's no surprise, as Negreanu has remained one of poker's most recognizable superstars for multiple decades now. It would be a surprise if anyone ever surpassed the ever-growing total, considering Negreanu's consistency and visibility at poker's biggest events.
2nd: Phil Ivey (United States)
- Career earnings: $53,575,084
- Total clicks: 1,109,495
Phil Ivey is number 10 on the all-time money list and he's the only other player in the vicinity of Negreanu's popularity on The Hendon Mob. Ivey can still be seen all over the world and at the WSOP, where he always demands a lot of attention and interest from fans and media alike. It's difficult to imagine a world where the top two on this list ever changes.
3rd: Bryn Kenney (United States)
- Career earnings: $78,289,824
- Total clicks: 959,388
The top money-earner of all time occupies a key spot on the homepage, driving a lot of traffic and interest to Bryn Kenney's profile, where big money cashes at high roller events dominate his resume. His all-time high score of $20M in the Triton Million for Charity event in London in 2019 tops a list of an eye-popping 13 seven-figure wins.
4th: Fedor Holz (Germany)
- Career earnings: $50,096,698
- Total clicks: 908,101
Fedor Holz is one of the distinguished poker players in the world, where he has been an industry-leading coach, ambassador, and all-around well-regarded personality. Holz made a name for himself in high rollers all over the planet, from the EPT to WPT and Triton, where you can find him most of the time these days. He holds down the 12th spot on the all-time money list with $50M in winnings dating back to 2012.
5th: Justin Bonomo (United States)
- Career earnings: $65,611,094
- Total clicks: 863,662
Justin Bonomo is ranked fourth on the all-time money list, recently jumped by Stephen Chidwick and Jason Koon as they all chase the aforementioned Kenney at the top. Bonomo's $65M in lifetime earnings and outspoken personality have driven a lot of interest, putting him ahead of all time attention getters like Phil Hellmuth. Big buy-ins and monster prize pools may shake up the top of the all-time money list, giving profiles like Koon's (15th) a long life ahead.
Hellmuth leads rest of top ten
Phil Hellmuth has racked up $30M in lifetime earnings, though he tends to stay away from a lot of high stakes tournaments and his resume doesn't have the obscene wins that push other players to the top of the all-time money list. His popularity as one of the game's greatest ambassadors, however, puts him just behind Bonomo on the list of most-clicked profiles.
There's a gap of about 200K before the next player, Erik Seidel, a WSOP regular with piles clicks at every poker website dating back to the beginning of the internet. Behind him is Stephen Chidwick, who is close on the heels for Kenney's top money spot.
Spain's Adrian Mateos follows in ninth with a huge international following from winning big tournaments all over the world. He's consistently deep in the largest EPT tournaments and a final table fixture each and every summer at the WSOP.
Rounding out the top ten is Masato Yokosawa, who sports only $3.4 million in lifetime earnings, but over one million YouTube subscribers. The big interest and overseas superstar status drive his profile into the top ten with international traffic. "I enjoy sharing my emotions with everyone; that’s the most important part," Yokosawa told us last December. "If I win big, I can share that emotion, and everybody will be happy."
Honorable mentions
Plenty of big names lurk just outside the top ten, though it's a tough task with each of the top players delivering at least a half-million unique hits. Antonio Esfandiari occupies the 12th spot, followed by Daniel Colman, who hasn't cashed since 2017. Behind him is England's Sam Trickett in 14th, who hasn't been seen much since 2020. Alex Foxen, who has been on a high stakes tear for a number of years, is 16th and rising.
Top 10 most popular poker players on The Hendon Mob
| Rank | Player | Lifetime earnings | Unique THM hits |
|---|---|---|---|
| 1 | Daniel Negreanu | $56,924,695 | 1,654,794 |
| 2 | Phil Ivey | $53,575,084 | 1,109,495 |
| 3 | Bryn Kenney | $78,289,824 | 959,388 |
| 4 | Fedor Holz | $50,096,698 | 908,101 |
| 5 | Justin Bonomo | $65,611,094 | 863,662 |
| 6 | Phil Hellmuth | $30,739,386 | 845,470 |
| 7 | Erik Seidel | $48,314,213 | 623,973 |
| 8 | Stephen Chidwick | $68,157,042 | 551,676 |
| 9 | Adrian Mateos | $53,978,151 | 541,206 |
| 10 | Masato Yokosawa | $3,478,534 | 519,097 |
Data courtesy of The Hendon Mob.