In an exclusive ongoing feature for PokerOrg, I'm going to be giving you a tip each week from my new bestseller ‘How to Beat Players Who Never Fold.’
I’m doing very well recently when I’m 3-betting players opening pretty wide from the button. Still, I could eventually get exploited if people actually adjusted, but that rarely happens.
If I put pressure on an opponent on multiple streets, some players are even folding top pair to me by the river. If you're folding top pair by the river, you're just folding 80-90% of the time. The bottom line is you can really put pressure on people in that situation.
When most people say their opponents never fold, what they really mean is they don't fold to their double barrels, or they don't fold to normal bet sizes. But if you're willing to triple barrel, if you're willing to over bet or willing to move all-in, you will actually start getting more folds.
Pressure helps them find folds. In this short video I explain how pressure can be exerted out of position, for example by 3-betting a preflop button raise from the big blind.
Leaks
Most of my students are not willing to apply pressure when they know their opponents are weak. They just automatically assume that their opponents are never going to fold on the river.
They think that they didn’t fold on the flop, they didn't fold on the turn, so they doubt he’s going to fold on the river. But actually, if an opponent calls too much on the flop and the turn, that makes it a little more likely he'll fold the river.
Why? Because he's getting to the river with so many awful hands that are going to be difficult to defend with. Their opponent thinks that the pot is not that big on the flop or the turn, so they continue to call. Now there is a huge bet on the river. What do they do now? Probably fold.
Out of position. What do I do now?
You raise in early position and a player calls you on the button. What type of flops should I be looking for to be able to continuation-bet most of the time?
One thing you can look for is a board that comes with high cards. For instance, let's say this board came Q-J-2 rainbow. You have the queens in your range, and you have the jacks in your range, more than they probably would have. It's not that likely they have those hands. And if there were some draws on that board and you wanted to keep putting pressure on them, there could be some reasoning behind that.
Another board I really like to pressure with is when there's a flush draw on the board. That's why having that flush draw is helpful. Let's say the board comes 
. We continuation-bet and our opponent calls. On that board with flush draws and straight draws, there's a good chance he would want to raise with sets and two pairs to get value from his hand and to also simultaneously protect his hand.
Why? Because most opponents, especially in North America, really struggle to slow-play. They do that because they feel really silly when they let a hand get there, so they'll probably raise with a set or two pair.
Pressure, pressure, pressure
If your opponents 'never' fold to you, what is likely going on is they call too much on the flop and turn with mediocre pairs because they know you won't fire the river. Mix in some triple barrels and overbets when they're likely to have one weak pair on a co-ordinated board, and watch them wither away.
Corner them post flop when they open too many hands in position and constantly call 3-bets. They won't be able to defend themselves as you pile on the pressure.
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Featured image courtesy of Joe Giron/WPT
