Pokeraces seeks to balance online poker’s playing field with late 2022 launch

Haley Hintze
Haley Hintze
Posted on: August 16, 2022 10:17 PDT

A new way of thinking about how to make online poker more entertaining and rewarding is at the core of an upcoming site, Pokeraces, that’s still under development but is planning to launch in the next several months. Based on immersive new Web3 technology developed by software startup i3Soft.io that features plenty of experienced poker-industry talent, Pokeraces promises to upend the current state of online poker by taking on many of the game’s largest problems head on.

From the scourges of real-time assistance and botting software to the manufactured and pro-favoring edges that extended late registration and unlimited rebuys provide, online poker in particular has become the playground of those with plenty of resources, money and tools to bring to play. What’s gone for many players is the fun, the “poker” experience that drew millions of players to the game. Perhaps Pokeraces can restore some of that earlier balance.

At least that’s the plan. And in a twist on what might be a casual player’s expectations, how Pokeraces will deal with the proliferation of solvers and bots and other forms of AI is to embrace some of those tools, but to use these tools them in a way that’s markedly different from what today’s traditional online poker sites offer.

i3Soft chases the ‘online poker trifecta’

i3Soft, the platform behind the Pokeraces startup, is a development entity formed at the start of 2022 that already has 40 people working to bring its new online-poker concept to life. i3Soft was born from deep discussions between two of the poker industry’s old hands, former Full Tilt Poker programming executive Bob Williams and former PokerNews EIC and PokerStars marketing exec John Caldwell. The two were soon joined by Williams’ long-time associate at Parlay Games, Inc., Scott White, and the trio quickly began putting their plans into action.